000 01345nam##2200265za#4500
0019.646445
003CaOODSP
00520200428124317
007ta
008150407|1995||||xxc|||||     f|0| 0 eng|d
020 |a1-895643-38-4
040 |aCaOODSP|beng
043 |an-cn---
0861 |aEn133-19/1995E
1102 |aNational Round Table on the Environment and the Economy (Canada)
24510|aPromoting a sustainable future: an introduction to community-based social marketing / |cby Doug McKenzie-Mohr.
260 |aOttawa - Ontario : |bNational Round Table on the Environment and the Economy |c1995.
300 |a42p. : |bgraphs, references ; |c28 cm.
500 |aContents: Toward a sustainable future.--Commitment: turning good intentions into action.--Prompts: reminding people to act sustainably.--Norms: making use of community standards.--Communicating effectively.--Removing external barriers.--Uncovering the barriers to sustainable behaviour.--Designing and evaluating an intervention.--Concluding thoughts.--References.
563 |aSoftcover
590 |a97-03|b1997-01-17
69007|aEnvironmental management|2gcpds
7201 |aMcKenzie-Mohr, Doug
77508|tPromouvoir un avenir viable: introduction au marketing sociocommunautaire / |w(CaOODSP)9.679995
7760#|tPromoting a sustainable future |w(CaOODSP)9.815940