Innovation - BDC viewpoints study - October 2015 : research and market intelligence at BDC.: CC143-11/2015E-PDF

“This survey’s results lead us to believe that innovation is a broad concept for entrepreneurs, who associate it with many different ideas. Among the most frequent answers provided, they told us that innovating means “improving what they do” (77%), “inventing new products or services” (67%) and “differentiating their firm in the marketplace” (65%). In this survey, innovation was defined as follows: The use of new or existing ideas to improve an aspect of a business, resolve a problem or seize an opportunity. Innovation can range from improvement to invention”--Executive summary, p. 3.

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Publication information
Department/Agency Business Development Bank of Canada.
Title Innovation - BDC viewpoints study - October 2015 : research and market intelligence at BDC.
Publication type Monograph
Language [English]
Other language editions [French]
Format Electronic
Electronic document
Note(s) Issued also in French under title: Innovation - étude points de vue BDC - octobre 2015 : recherche et intelligence de marché à BDC.
Includes bibliographical references.
Publishing information [Montreal] : Business Development Bank of Canada, [2016]
Description 38 p. : col. charts
Catalogue number
  • CC143-11/2015E-PDF
Subject terms Small businesses
Innovation
Surveys
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