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2018 GCSurplus market research : final report.P103-11/2-2018E-PDF

"The objectives of the research were:to determine how to improve the existing service to make it easier and more attractive to use, for past and current buyers; to engage with potential users to determine why they are not currently using the service, and how to interest themin using the service or market GCSurplus to them; and to establish a baseline to track and measure organizational reach and impacts from year to year. The results provide feedback to possibly redesign different facets of GCSurplus’ service delivery and program management, as well as to inform the design of a marketing strategy to advertise and grow GCSurplus"--Executive summary.

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.850682&sl=0

Publication information
Department/Agency
  • Canada. Public Services and Procurement Canada.
Title2018 GCSurplus market research : final report.
Publication typeMonograph
Language[English]
Other language editions[French]
FormatDigital text
Electronic document
Note(s)
  • Issued also in French under title: Étude de marchésur GCSurplus 2018 : rapport final.
  • Cover title.
  • "Executive summary."
Publishing information
  • [Gatineau, QC] : Public Services and Procurement Canada, 2018.
Description[7] p.
ISBN9780660246833
Catalogue number
  • P103-11/2-2018E-PDF
Subject terms
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