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The influence of channel variables on small business advertising / by Jack Dart.: C28-7/1984E-PDF

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.872943&sl=0

Publication information
Department/Agency
  • Canada. Department of Regional Industrial Expansion.
TitleThe influence of channel variables on small business advertising / by Jack Dart.
Publication typeMonograph
Language[English]
FormatDigital text
Electronic document
Note(s)
  • Digitized edition from print [produced by Innovation, Science and Economic Development Canada].
  • Includes bibliographical references.
  • Includes summary in French.
Publishing information
  • [Ottawa] : Management Excellence in Small Business, Department of Regional Industrial Expansion, March 1984.
Author / Contributor
  • Dart, Jack, author.
Description1 online resource (1 volume (various pagings))
Catalogue number
  • C28-7/1984E-PDF
Subject terms
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