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0019.874269
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008190605t20192019onca   #o    f000 0 eng d
020 |a9780660312064
040 |aCaOODSP|beng|erda|cCaOODSP
043 |an-cn---
0861 |aRv4-132/2019E-PDF
24500|aClimate action incentive advertising campaign : |bconcept testing / |c[prepared for the Canada Revenue Agency by The Strategic Counsel].
264 1|a[Ottawa] : |bCanada Revenue Agency = Agence du revenu du Canada, |c2019.
264 4|c©2019
300 |a1 online resource (66 pages) : |bcolour illustrations + |eexecutive summary
336 |atext|btxt|2rdacontent
337 |acomputer|bc|2rdamedia
338 |aonline resource|bcr|2rdacarrier
500 |aIssued also in French under title: Campagne publicitaire sur l’incitatif à agir pour le climat : test de concept.
520 |a"As part of the Government of Canada’s carbon pollution pricing system, the Canada Revenue Agency (CRA) is responsible for the delivery of the Climate Action Incentive (CAI) payment to residents of Saskatchewan, Manitoba, Ontario, and New Brunswick, through their respective income tax and benefit returns. Canada Revenue Agency is launching an advertising campaign in March 2019, utilizing radio and print advertising to encourage residents in these four provinces to file their income tax and benefit returns to claim the CAI payment, and to drive target audiences to the web page where more information can be found. A direct mail postcard will also be sent to residents of the four provinces at the end of March"--page 2.
69207|2gccst|aAdvertising
69207|2gccst|aPollution prevention
69207|2gccst|aClimate change
7102 |aCanada Revenue Agency.
7102 |aStrategic Counsel (Firm)
77508|tCampagne publicitaire sur l’incitatif à agir pour le climat : |w(CaOODSP)9.874270
85640|qPDF|s1.87 MB|uhttps://publications.gc.ca/collections/collection_2019/arc-cra/Rv4-132-2019-eng.pdf|zFinal report
85640|qPDF|s703 KB|uhttps://publications.gc.ca/collections/collection_2019/arc-cra/Rv4-132-2019-1-eng.pdf|zExecutive summary