Concept testing for Pension for Life : findings report / prepared for Veterans Affairs Canada.: V49-12/2019E-PDF
"In April 2019, the Government of Canada will introduce Pension for Life, to provide greater support for Veterans and their families, helping to provide a successful transition from military to post-service life. Pension for Life includes three benefits that will recognize and compensate Veterans for disability resulting from service-related injury or illness. These changes are part of an overall well-being package that combines financial recognition of pain and suffering, income replacement and a host of wellness services and programs to help Veterans successfully transition to life after service. This testing research for Pension for Life tested both the messaging of the campaign to communicate the suite of programs and the proposed advertising concepts. Findings from the research will help inform the campaign material and any future creative development"--Summary, page vii.
Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.877125&sl=0
| Department/Agency | Canada. Veterans Affairs Canada. Ekos Research Associates. |
|---|---|
| Title | Concept testing for Pension for Life : findings report / prepared for Veterans Affairs Canada. |
| Variant title | Concept testing for Pension for Life : final report |
| Publication type | Monograph |
| Language | [English] |
| Other language editions | [French] |
| Format | Electronic |
| Electronic document |
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| Note(s) | Issued also in French under title: Mise à l'essai de concepts pour la pension à vie : rapport des constatations. Cover title. "Supplier: Ekos Research Associates Inc." "Contract number: 510119-184029/001/CY." "Delivery date: July 24, 2019." "Registration number: POR 104-18." Issued also in HTML format. This record only includes the findings report and the summary in PDF; the complete data set with all the files in various formats is available for free download at http://epe.lac-bac.gc.ca/100/200/301/pwgsc-tpsgc/por-ef/veterans_affairs_canada/2019/104-18-e/index.html. |
| Publishing information | [Charlottetown, Prince Edward Island] : Veterans Affairs Canada = Anciens combattants Canada, 2019. ©2019 |
| Description | 1 online resource (1 volume (various pagings)) : illustrations + summary (5 pages) |
| ISBN | 9780660320199 |
| Catalogue number |
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| Subject terms | Veterans Disability pensions Advertising Public opinion Public opinion polls |
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