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Industrial design in Canada : its role and strategic impact / prepared by Professor R.G. Cooper and Mr. Elko Kleinschmidt.: Id44-9/1979E-PDF

"This report investigates the role of industrial design in Canada for generating export sales. In particular, the study focusses on the position that industrial design occupies in the business activities of Canadian firms involved in export marketing, and on the strategic impact industrial design has, or might have, in creating export revenue for Canadian firms"--pages1-2.

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.882743&sl=0

Publication information
Department/Agency
  • Canada. Department of Industry, Trade and Commerce, issuing body.
  • National Design Council (Canada), issuing body.
TitleIndustrial design in Canada : its role and strategic impact / prepared by Professor R.G. Cooper and Mr. Elko Kleinschmidt.
Publication typeMonograph
Language[English]
FormatDigital text
Electronic document
Note(s)
  • Digitized edition from print [produced by Innovation, Science and Economic Development Canada].
  • Cover title.
  • Includes bibliographical references.
Publishing information
  • [Ottawa] : [Design Canada], April 1979.
Author / Contributor
  • Cooper, Robert G., 1943- author.
Description1 online resource (76 pages) : charts
Catalogue number
  • Id44-9/1979E-PDF
Subject terms
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