The use of survey research to measure consumer satisfaction with housing and home furnishing products / Stephen B. Ash, John A. Quelch.: RG31-35/1980E-PDF
"A nationwide survey of Canadian consumers investigated their satisfaction and complaining behavior with respect to a comprehensive set of products and services, including twenty-three categories of housing and home furnishings. Results indicate that although the vast majority of consumers are satisfied with housing and home furnishings as a whole, there is significant dissatisfaction with individual categories such as mobile homes, sofas, chairs and other living room furniture and swimming pools. Many consumers experiencing dissatisfaction with housing and home furnishings do not complain or take formal steps to obtain redress. Thus levels of complaints about housing and home furnishing products do not properly reflect levels of consumer dissatisfaction"--Abstract.
Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.884103&sl=0
| Department/Agency | Canada. Consumer and Corporate Affairs Canada, issuing body. |
|---|---|
| Title | The use of survey research to measure consumer satisfaction with housing and home furnishing products / Stephen B. Ash, John A. Quelch. |
| Publication type | Monograph |
| Language | [English] |
| Format | Electronic |
| Electronic document | |
| Note(s) | Digitized edition from print [produced by Innovation, Science and Economic Development Canada]. Includes bibliographical references (pages [1-2]). |
| Publishing information | [Hull, Quebec] : [Consumer and Corporate Affairs Canada], May 1980. |
| Author / Contributor | Ash, Stephen B., author. |
| Description | 1 online resource (20, [2] pages) |
| Catalogue number |
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| Subject terms | Consumer complaints -- Canada. Furniture -- Canada. Housing -- Canada. Consommateurs -- Plaintes -- Canada. Meubles -- Canada. Logement -- Canada. |