Marketing strategies for mass market computer-communications services : final report / by B. Lesser and D.A. Schellink.: Co24-490/1985E-PDF
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publications.gc.ca/pub?id=9.885311&sl=0
| Department/Agency | Canada. Department of Communications. Dalhousie University. Institute for Research on Public Policy. |
|---|---|
| Title | Marketing strategies for mass market computer-communications services : final report / by B. Lesser and D.A. Schellink. |
| Publication type | Monograph |
| Language | [English] |
| Format | Electronic |
| Electronic document | |
| Note(s) | "Submitted to the Department of Communications, Government of Canada on behalf of Dalhousie University and the Institute for Research on Public Policy." "Supply and Services contract OST84-00255 (DSS file 24ST.36100-4-4133)." "June 25, 1985." Digitized edition from print [produced by Innovation, Science and Economic Development Canada]. Includes bibliographical references. Issued also in print format. |
| Publishing information | [Ottawa] : [Department of Communications], 1985. |
| Author / Contributor | Lesser, Barry, 1947- author. |
| Description | 1 online resource (iv, 160 pages) : illustrations |
| Catalogue number |
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| Subject terms | Telematics -- Marketing. Telematics -- Canada -- Marketing. Télématique -- Marketing. Télématique -- Canada -- Marketing. |
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