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Marketing strategies for mass market computer-communications services : final report / by B. Lesser and D.A. Schellink.Co24-490/1985E-PDF

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.885311&sl=0

Publication information
Department/Agency
  • Canada. Department of Communications.
  • Dalhousie University.
  • Institute for Research on Public Policy.
TitleMarketing strategies for mass market computer-communications services : final report / by B. Lesser and D.A. Schellink.
Publication typeMonograph
Language[English]
FormatDigital text
Electronic document
Note(s)
  • "Submitted to the Department of Communications, Government of Canada on behalf of Dalhousie University and the Institute for Research on Public Policy."
  • "Supply and Services contract OST84-00255 (DSS file 24ST.36100-4-4133)."
  • "June 25, 1985."
  • Digitized edition from print [produced by Innovation, Science and Economic Development Canada].
  • Includes bibliographical references.
  • Issued also in print format.
Publishing information
  • [Ottawa] : [Department of Communications], 1985.
Author / Contributor
  • Lesser, Barry, 1947- author.
Description1 online resource (iv, 160 pages) : illustrations
Catalogue number
  • Co24-490/1985E-PDF
Subject terms
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