Electronic commerce innovations and marketing management / by Norm Archer, Yufei Yuan, and Randy Bassett.: Iu44-183/2000E-PDF
Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.887122&sl=0
Department/Agency | Canada. Industry Canada, issuing body. |
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Title | Electronic commerce innovations and marketing management / by Norm Archer, Yufei Yuan, and Randy Bassett. |
Publication type | Monograph |
Language | [English] |
Other language editions | [French] |
Format | Electronic |
Electronic document | |
Note(s) | Digitized edition from print [produced by Innovation, Science and Economic Development Canada]. Issued also in French under title: Innovations liées au commerce électronique et gestion du marketing. |
Publishing information | [Ottawa] : Industry Canada = Industrie Canada, September 20, 2000. |
Author / Contributor | Archer, Norman P., author. |
Description | 1 online resource (9 pages) |
Catalogue number |
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Subject terms | Electronic commerce -- Canada. Teleshopping -- Canada -- Marketing. |
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