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Early adopters of energy conservation products in Winnipeg : a case study / Ian Fenwick, Patricia Simmie, Roger Heeler.RG23-75/1984E-PDF

"The objectives of this study are to: (1) identify early adopters of energy conservation technologies, (2) identify energy conservation opinion leaders, (3) determine consumers' perceptions and evaluations of a set of energy conservation product concepts, and (4) relate these perceptions and evaluations to consumers' innovativeness"--Summary.

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.889673&sl=0

Publication information
Department/Agency
  • Canada. Consumer and Corporate Affairs Canada, issuing body.
TitleEarly adopters of energy conservation products in Winnipeg : a case study / Ian Fenwick, Patricia Simmie, Roger Heeler.
Publication typeMonograph
Language[English]
Other language editions[French]
FormatDigital text
Electronic document
Note(s)
  • Issued also in French under title: Premiers utilisateurs de produits économes d'énergie à Winnipeg : étude de cas.
  • Digitized edition from print [produced by Innovation, Science and Economic Development Canada].
  • Includes bibliographical references (pages 89-94).
Publishing information
  • [Ottawa] : Consumer and Corporate Affairs Canada, 1984.
  • ©1984
Author / Contributor
  • Fenwick, Ian,1949- author.
Description1 online resource (94 pages)
Catalogue number
  • RG23-75/1984E-PDF
Subject terms
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