Consumer information seeking : implications for consumer policy / prepared by Dr. C. Dennis Anderson.: RG31-65/1978E-PDF
"This report contains a summary of a two-stage research project which investigated the nature of consumer information seeking for a durable product. In the first stage, the amount and type of information seeking was studied within a sample of recent buyers of this durable. The second stage of the research involved an assessment of the effects of a particular information disclosure requirement, informative labels, on consumer choice behavior"--Summary.
Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.891041&sl=0
| Department/Agency |
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| Title | Consumer information seeking : implications for consumer policy / prepared by Dr. C. Dennis Anderson. |
| Publication type | Monograph |
| Language | [English] |
| Other language editions | [French] |
| Format | Digital text |
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| Author / Contributor |
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| Description | 1 online resource (1 volume (various pagings)) |
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