Concept testing of the "online child sexual exploitation" ad campaign : focus group report / prepared for Public Safety Canada.: PS4-275/1-2021E-PDF ; PS4-275/2-2021E-PDF

"The Government of Canada’s National Strategy for the Protection of Children from Sexual Exploitation was launched in 2004 and expanded in 2009. In 2020, the Online Child Sexual Exploitation and Abuse: Voluntary Principles was released to provide a framework to combat online sexual crimes against children and coordinate action between governments and industry partners. Canada’s Criminal Code serves to protect children from all forms of child pornography, the use of the internet to lure children, from sexual contact or touching, and the procurement of children for illicit sexual activity. Public Safety (PS) Canada has been leading the National Strategy. PS is preparing to launch a multi-year public education and awareness campaign on Online Child Sexual Exploitation. The campaign is a component of Budget 2019 that included $4.9 million over three years to support efforts to suppress Child Sexual Exploitation online"--Summary, page 5.

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.895743&sl=0

Publication information
Department/Agency Canada. Public Safety Canada, issuing body.
Ekos Research Associates, consultant.
Title Concept testing of the "online child sexual exploitation" ad campaign : focus group report / prepared for Public Safety Canada.
Variant title Ekos research associates, 2020
Publication type Monograph
Language [English]
Other language editions [French]
Format Electronic
Electronic document
Note(s) Cover title.
Issued also in HTML format.
"Delivery Date: December 21, 2020."
"Supplier: Ekos Research Associates Inc."
"Contract Number: 0D160-212095/001/CY."
"Registration Number: POR 034-20."
Issued also in French under title: Mise à l'essai des concepts de la campagne publicitaire « exploitation sexuelle des enfants en ligne » : rapport des groupes de discussion.
Publishing information Gatineau, QC : Government of Canada = Gouvernement du Canada, 2020.
©2021
Description 1 online resource (51 pages) + 1 summary (8 pages)
ISBN 9780660372310 9780660372327
Catalogue number
  • PS4-275/1-2021E-PDF
  • PS4-275/2-2021E-PDF
Subject terms Child sexual abuse -- Canada -- Public opinion.
Internet and children -- Canada -- Public opinion.
Advertising campaigns -- Canada -- Public opinion.
Public opinion -- Canada.
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