Public opinion research study : Canadians' awareness and understanding of southern resident killer whales and boating safety : findings report / prepared for Transport Canada.: T22-251/2021E-PDF

"Transport Canada commissioned Phoenix Strategic Perspectives Inc. (Phoenix SPI) to conduct public opinion research with residents of south coastal British Columbia and selected areas of Vancouver Island who use or plan to use recreational watercrafts. The main purpose of the research was to explore awareness of Southern Resident killer whale (SRkw) protective and voluntary measures and of boating safety in the southern coastal waters of British Columbia. Specific objectives included: determining the behaviours of those who use recreational watercrafts on the ocean (e.g., frequency of boating, use of life vests and personal flotation devices, etc.), understanding the types of watercrafts used for recreational purposes, measuring awareness of the SRKW protective and voluntary measures, and exploring communication preferences"--Executive summary, page 1.

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.903880&sl=0

Publication information
Department/Agency Canada. Transport Canada, issuing body.
Phoenix Strategic Perspectives Inc., issuing body.
Title Public opinion research study : Canadians' awareness and understanding of southern resident killer whales and boating safety : findings report / prepared for Transport Canada.
Variant title Canadians' awareness and understanding of southern resident killer whales and boating safety
Publication type Monograph
Language [English]
Other language editions [French]
Format Electronic
Electronic document
Note(s) Cover title.
Issued also in HTML format.
"Supplier: Phoenix Strategic Perspectives Inc. (Phoenix SPI)."
"Contract Number: T8053-210033-001-CY."
"Registration Number: POR 014-21."
Issued also in French under title: Recherche sur l'opinion publique : connaissances et compréhension de la population canadienne concernant les épaulards résidents du sud et la sécurité nautique : rapport sur les constatations.
Text in English with some text also in French.
Publishing information Ottawa, ON : Transport Canada = Transports Canada, 2021.
©2021
Description 1 online resource (44 pages) : graphs + 1 executive summary (4 pages)
ISBN 9780660405391
Catalogue number
  • T22-251/2021E-PDF
Subject terms Killer whale -- Conservation -- British Columbia -- Pacific Coast -- Public opinion.
Boats and boating -- British Columbia -- Pacific Coast -- Safety measures -- Public opinion.
Public opinion -- British Columbia -- Pacific Coast.
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