Creative concepts in support of the AgriCommunication campaign : final report / prepared for: Agriculture and Agri-Food Canada ; supplier name: Narrative Research.: A22-674/2022E-PDF
"The purpose of the research is to inform Agriculture and Agri-Food Canada’s (AAFC’s) development and promotion of a toolkit highlighting how farmers play a leadership role in the adoption of more sustainable and climate-resilient practices, and clean technologies, with the support of the Government of Canada. The focus testing was designed to examine three concepts being considered in support of the AgriCommunication initiative, seeking to understand if they resonate with the target audiences and are clearly communicating the message and the intended call-to-action"--Executive summary, page 1.
Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.913126&sl=0
| Department/Agency |
|
|---|---|
| Title | Creative concepts in support of the AgriCommunication campaign : final report / prepared for: Agriculture and Agri-Food Canada ; supplier name: Narrative Research. |
| Publication type | Monograph |
| Language | [English] |
| Other language editions | [French] |
| Format | Digital text |
| Electronic document |
|
| Note(s) |
|
| Publishing information |
|
| Description | 1 online resource (68 pages) : colour illustrations + executive summary (8 pages) |
| ISBN | 9780660444628 |
| Catalogue number |
|
| Departmental catalogue number | 13126E |
| Subject terms |
Request alternate formats
To request an alternate format of a publication, complete the Government of Canada Publications email form. Use the form’s “question or comment” field to specify the requested publication.Page details
- Date modified: