00000nam 2200000zi 4500 9.913333 CaOODSP 20240904084851 m o d f cr cn||||||||| 220713t20222022onc o f000 0 eng d 9780660445601 (report) 9780660445618 (summary) CaOODSP eng rda CaOODSP n-cn--- y2y2 Rv4-150/1-2022E-PDF Rv4-150/2-2022E-PDF 2021-2022 CRA slam the scam campaign : ACET methodological report / prepared for the Canada Revenue Agency ; submitted by Narrative Research. 2021-2022 CRA scams campaign ACET - methodological report Ottawa, Ontario : Canada Revenue Agency = Agence du revenu du Canada, 2022. ©2022 1 online resource (22 unnumbered pages) + 1 executive summary (13 unnumbered pages) text txt rdacontent computer c rdamedia online resource cr rdacarrier Cover title. "March 2022." "PSPC Contract Number: 46558-227949/001/CY." "Registration Number: POR POR 099-21." Issued also in French under title: La campagne publicitaire de l'ARC de 2021-2022 - à bas l'arnaque : OECP rapport méthodologique. "To continue to raise awareness of scams involving the Government of Canada name and with the collaboration of other departments, the CRA lead a sustained multimedia scams campaign over the last two years. The campaign launched in Fall 2020 and a pre-wave advertising recall survey was conducted prior to the launch of the campaign. The final post-wave survey was conducted in March 2022"--Background. Fraud Canada Public opinion. Fraud Canada Prevention Public opinion. Government advertising Canada Public opinion. Advertising campaigns Canada Public opinion. Public opinion Canada. Canada Revenue Agency, issuing body. Narrative Research, consultant. La campagne publicitaire de l'ARC de 2021-2022 - à bas l'arnaque : (CaOODSP)9.913335 2020-2021 CRA scams campaign : (CaOODSP)9.901661 PDF 409 KB https://publications.gc.ca/collections/collection_2022/arc-cra/Rv4-150-1-2022-eng.pdf Methodological report PDF 306 KB https://publications.gc.ca/collections/collection_2022/arc-cra/Rv4-150-2-2022-eng.pdf Executive summary