| 000 | 00000nam 2200000zi 4500 |
| 001 | 9.923266 |
| 003 | CaOODSP |
| 005 | 20230828150414 |
| 006 | m o d f |
| 007 | cr |n||||||||| |
| 008 | 230529t20132013onc o f|0| 0 eng d |
| 040 | |aCaOODSP|beng|erda|cCaOODSP |
| 043 | |an-cn--- |
| 086 | 1 |aIu4-426/2013E-PDF |
| 245 | 00|aAssessment of the "wireless policy" TV advertising : |bfinal report / |cprepared by TNS Canada. |
| 264 | 1|a[Ottawa] : |bIndustry Canada = Industrie Canada, |c2013. |
| 264 | 4|c©2013 |
| 300 | |a1 online resource (26 pages) |
| 336 | |atext|btxt|2rdacontent |
| 337 | |acomputer|bc|2rdamedia |
| 338 | |aonline resource|bcr|2rdacarrier |
| 500 | |aDigitized edition from print [by Innovation, Science and Economic Development Canada]. |
| 500 | |a"POR Registration Number: POR 031-13." |
| 500 | |a"PWGSC Contract Number: U1400-131562/001-CY." |
| 500 | |a"TNS Study Number 200102244." |
| 520 | |a"The Government of Canada is communicating its wireless telecommunications policy in a number of ways including informative advertising. The main objective of the study was to evaluate the effectiveness of a television creative execution prior to airing"--page 6. |
| 650 | 0|aGovernment advertising|zCanada|xPublic opinion. |
| 650 | 0|aWireless communication systems|xGovernment policy|zCanada|xPublic opinion. |
| 650 | 0|aPublic opinion|zCanada. |
| 650 | 6|aPublicité d'État|zCanada|xOpinion publique. |
| 650 | 6|aTransmission sans fil|xPolitique gouvernementale|zCanada|xOpinion publique. |
| 650 | 6|aOpinion publique|zCanada. |
| 710 | 1 |aCanada. |bIndustry Canada, |eissuing body. |
| 710 | 2 |aTNS Canada (Firm), |econsultant. |
| 856 | 40|qPDF|s972 KB|uhttps://publications.gc.ca/collections/collection_2023/isde-ised/iu4/Iu4-426-2013-eng.pdf |