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| 02859nam 2200469zi 4500 |
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| 001 | 9.939052 |
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| 003 | CaOODSP |
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| 005 | 20240814095800 |
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| 006 | m o d f |
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| 007 | cr cn||||||||| |
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| 008 | 240606t20242024onca o f000 0 eng d |
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| 020 | |a9780660722399 |
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| 040 | |aCaOODSP|beng|erda|cCaOODSP |
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| 043 | |an-cn--- |
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| 086 | 1 |aD96-112/2024E-PDF |
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| 245 | 00|a2023-2024 online disinformation advertising campaign evaluation tool (ACET) : |bmethodology summary. |
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| 246 | 10|aOnline disinformation advertising campaign evaluation tool (ACET) |
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| 264 | 1|aOttawa, Ontario : |bCommunications Security Establishment = Centre de la sécurité des telecommunications, |cApril 2024. |
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| 264 | 4|c©2024 |
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| 300 | |a1 online resource (24 pages) : |billustrations + |esummary (4 unnumbered pages) |
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| 336 | |atext|btxt|2rdacontent |
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| 337 | |acomputer|bc|2rdamedia |
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| 338 | |aonline resource|bcr|2rdacarrier |
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| 500 | |aCover title. |
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| 500 | |aIssued also in French under title: Outil d'évaluation de campagnes publicitaires (OECP) - campagne publicitaire de 2023-2024 sur la désinformation en ligne : sommaire de la méthodologie. |
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| 500 | |a"Prepared by: Elemental Data Collection." |
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| 500 | |a"POR Registration Number: POR 079-23." |
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| 500 | |a"PSPC Contract Number: CW2230184." |
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| 500 | |a"Delivery Date: April 2024." |
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| 520 | |a"The purpose of this research is to assess audience recall and the overall effectiveness of the 2023-2024 Online Disinformation campaign. The ACET will also be used to determine if the campaign helped increase the target audience’s understanding of what disinformation is"--Research objectives, page 4. |
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| 650 | 0|aDisinformation|zCanada|xPublic opinion. |
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| 650 | 0|aAdvertising campaigns|zCanada|xPublic opinion. |
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| 650 | 0|aGovernment advertising|zCanada|xPublic opinion. |
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| 650 | 0|aPublic opinion|zCanada. |
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| 710 | 2 |aCommunications Security Establishment (Canada), |eissuing body. |
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| 710 | 2 |aElemental Data Collection Inc., |econsultant. |
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| 775 | 08|tOutil d'évaluation de campagnes publicitaires (OECP) - campagne publicitaire de 2023-2024 sur la désinformation en ligne : |w(CaOODSP)9.939054 |
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| 856 | 40|qPDF|s827 KB|uhttps://publications.gc.ca/collections/collection_2024/cstc-csec/D96-112-2024-eng.pdf|zMethodology summary |
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| 856 | 40|qPDF|s124 KB|uhttps://publications.gc.ca/collections/collection_2024/cstc-csec/D96-112-2024-1-eng.pdf|zExecutive summary |
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| 856 | 4 |qHTML|sN/A|uhttps://epe.bac-lac.gc.ca/100/200/301/pwgsc-tpsgc/por-ef/communications_security_establishment/2024/079-23-e/079-23-report.html|zMethodology summary |
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| 856 | 4 |qHTML|sN/A|uhttps://epe.bac-lac.gc.ca/100/200/301/pwgsc-tpsgc/por-ef/communications_security_establishment/2024/079-23-e/summary/079-23-summary.html|zExecutive summary |
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