2023-2024 CRA slam the scam campaign : advertising campaign evaluation tool (ACET) : methodological report / prepared for the Canada Revenue Agency.: Rv4-150/1-2024E-PDF
Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.940093&sl=0
Department/Agency | Canada Revenue Agency, issuing body. Narrative Research, consultant. |
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Title | 2023-2024 CRA slam the scam campaign : advertising campaign evaluation tool (ACET) : methodological report / prepared for the Canada Revenue Agency. |
Publication type | Monograph |
Language | [English] |
Other language editions | [French] |
Format | Electronic |
Electronic document |
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Note(s) | Issued also in French under title: Campagne publicitaire de l'ARC de 2023-2024 - à bas l'arnaque : outil d'évaluation des campagnes publicitaires (OECP) : rapport méthodologique. "Submitted by Narrative Research." "PSPC contract number: CW2348153." "Delivery date: March 28, 2024." "Registration number: POR 127-23." |
Publishing information | Ottawa, Ontario : Canada Revenue Agency = Agence du revenu du Canada, 2024. ©2024 |
Description | 1 online resource (2, 22 pages) + summary (13 unnumbered pages) |
ISBN | 9780660726236 |
Catalogue number |
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Subject terms | Fraud -- Canada -- Public opinion. Fraud -- Canada -- Prevention -- Public opinion. Government advertising -- Canada -- Public opinion. Advertising campaigns -- Canada -- Public opinion. Public opinion -- Canada. |
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