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A study of comparative advertising in Canada / by Gordon H.G. McDougall.: RG26-3/1976E-PDF

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.958561&sl=0

Publication information
Department/Agency
  • Consumer Research Council Canada, issuing body.
TitleA study of comparative advertising in Canada / by Gordon H.G. McDougall.
Publication typeMonograph
Language[English]
Other language editions[French]
FormatDigital text
Electronic document
Note(s)
  • Digitized edition from print [produced by Innovation, Science and Economic Development Canada].
  • Issued also in French under title: Enquête sur la publicité comparative au Canada.
  • Includes bibliographical references.
Publishing information
  • Ottawa, Canada : Consumer Research Council Canada, March 1976.
  • ©1977
Author / Contributor
  • McDougall, Gordon H. G., 1942- author.
Description1 online resource (ix, 62 pages)
Catalogue number
  • RG26-3/1976E-PDF
Subject terms
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