MARC21

000	00000cam 2200000zi 4500
001	9.958776
003	CaOODSP
005	20260513143202
006	m o d f
007	cr cn\|\|\|\|\|\|\|\|\|
008	260106e202601##quca o f000 0 eng d
020	\|a9780660979045
040	\|aCaOODSP\|beng\|erda\|cCaOODSP
043	\|an-cn---
086	1 \|aH14-673/2026E-PDF
245	00\|aAdvertising campaign evaluation tool (ACET) - Canadian Dental Care Plan : \|bfinal report / \|csubmitted to Health Canada ; prepared by: Leger.
264	1\|aMontréal, Quebec : \|bHealth Canada = Santé Canada, \|cJanuary, 2026.
264	4\|c©2026
300	\|a1 online resource (108 pages) : \|billustrations
336	\|atext\|btxt\|2rdacontent
337	\|acomputer\|bc\|2rdamedia
338	\|aonline resource\|bcr\|2rdacarrier
500	\|aCover title.
500	\|a"Unclassified."
500	\|a"Contract Number: CW2361005."
500	\|a"Registration number: POR 001-24."
500	\|aIssued also in French under title: Outil d'évaluation de campagnes publicitaires (OECP) - Régime canadien de soins dentaires : version finale.
500	\|aThis record only includes the Final report in PDF; the complete data set with all the data tables survey files in CSV formats are available for free download at https://epe.lac-bac.gc.ca/
500	\|aThe publication file in PDF format has been replaced on 8 May 2026 as requested by Health Canada.
520	\|a"This report presents the methodology for five online surveys conducted by Leger on behalf of Health Canada (HC). The objective of the surveys was to assess advertising recall of the Canadian Dental Care Plan (CDCP) campaigns, with a focus on the specific eligible groups targets by each campaign. Although the CDCP is only available to those with no access to private dental insurance, the surveys included a mix of participants with and without insurance (70% without insurance, 30% with insurance) to allow for a comparison of results between the two groups. The research was conducted between May 27, 2024 and November 16, 2025"--Page 2.
650	0\|aDental care\|zCanada\|xFinance\|xPublic opinion.
650	0\|aDental care\|xGovernment policy\|zCanada\|xPublic opinion.
650	0\|aGovernment advertising\|zCanada\|xPublic opinion.
650	0\|aAdvertising campaigns\|zCanada\|xPublic opinion.
650	0\|aPublic opinion\|zCanada.
650	0\|aParents\|zCanada\|xAttitudes.
650	0\|aOlder people\|zCanada\|xAttitudes.
710	1 \|aCanada. \|bHealth Canada, \|eissuing body.
710	2 \|aLéger (Firm), \|econsultant.
775	08\|tOutil d'évaluation de campagnes publicitaires (OECP) - Régime canadien de soins dentaires : \|w(CaOODSP)9.958777
856	40\|qPDF\|s4.03 MB\|uhttps://publications.gc.ca/collections/collection_2026/sc-hc/H14-673-2026-eng.pdf\|zFinal report
856	4 \|qHTML\|sN/A\|uhttps://epe.lac-bac.gc.ca/100/200/301/pwgsc-tpsgc/por-ef/health/2026/001-24-e/HTML_Ready-EN.htm\|zFinal report
856	4 \|qHTML\|sN/A\|uhttps://epe.lac-bac.gc.ca/100/200/301/pwgsc-tpsgc/por-ef/health/2026/001-24-e/index.html?nodisclaimer=1\|zComplete dataset