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Parks Canada corporate symbol tracking study 2025 : methods report / prepared for Parks Canada Agency.R62-597/2025E-PDF

"Parks Canada's additional corporate symbol serves as a visual representation of the federal organization and its mission. Public recognition of Parks Canada's corporate symbol serves as one means in a broader toolbox to provide insight into public awareness and connection to the organization's mandate and work, help shape its presence in promotional and educational content, and to protect its identity from misuse by others. Parks Canada has tracked recognition consistently since 2022; this study is continuation of the work and will inform longitudinal patterns in recognition"--Background and objectives, page 3.

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.959840&sl=0

Publication information
Department/Agency
  • Parks Canada, issuing body.
  • Advanis (Firm), consultant.
TitleParks Canada corporate symbol tracking study 2025 : methods report / prepared for Parks Canada Agency.
Publication typeMonograph
Language[English]
Other language editions[French]
Earlier editionParks Canada corporate symbol tracking study 2023 and 2024 :
FormatDigital text
Electronic document
Note(s)
  • Issued also in French under title: Étude de suivi du symbole corporatif de Parcs Canada 2025 : rapport méthodologiques.
  • "Supplier name: Advanis."
  • "Contract number: CW2406657."
  • "Delivery date: March 13, 2026."
  • "Registration number: POR 005-25."
  • This record only includes the methods report in PDF; the complete data set with all the data tables wave files in CSV formats are available for free download at https://epe.lac-bac.gc.ca/
  • Text in English, questionnaire in English and French.
Publishing information
  • Gatineau QC : Parks Canada = Parcs Canada, March 2026.
  • ©2026
Description1 online resource (11 pages) : illustrations
ISBN9780660984056
Catalogue number
  • R62-597/2025E-PDF
Subject terms
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