00000cam 2200000zi 4500 9.965707 CaOODSP 20261014102705 m o d f cr cn||||||||| 260908t20262026quca o f000 0 eng d 9781100004648 CaOODSP eng rda CaOODSP n-cn--- y2y2 P4-194/2026E-PDF Emerging Needs Fund 2025-2026 : advertising campaign evaluation tool : methodology report / prepared for Public Services and Procurement Canada (PSPC). [Gatineau, Quebec] : Public Services and Procurement Canada = Services publics et approvisionnement Canada, 2026. ©2026 1 online resource (72 pages) : colour illustrations text txt rdacontent computer c rdamedia online resource cr rdacarrier Issued also in French under title: Fonds pour les besoins émergents 2025-2026 : outil d'évaluation de campagnes publicitaires (OECP) : rapport méthodologique. "Supplier: Leger Marketing Inc." "Contract number: CW2436764." "Delivery date: 2026-09-28." "Registration number: POR 085-25." "Leger is pleased to submit this report to Public Services Procurement Canada (PSPC) detailing the methodology of three online surveys assessing ad recall for three different Emerging Needs Fund (ENF) advertising campaigns. The Advertising Campaign Evaluation Tool (ACET) was used to evaluate the recall of the targeted phases for each campaign. … The Emerging Needs Fund (ENF) is a special fund set-aside in the fiscal framework that allows Public Services Procurement Canada (PSPC) to run advertising campaigns, and related research when necessary, for high-priority, urgent and/or unforeseen issues on behalf of and in collaboration with other Government of Canada (GC) departments. …"--Page 4. Government advertising Canada Public opinion. Advertising campaigns Canada Public opinion. Public opinion Canada. Canada. Public Services and Procurement Canada, issuing body. Léger Marketing, issuing body. Fonds pour les besoins émergents 2025-2026 : (CaOODSP)9.965710 PDF 1.86 MB https://publications.gc.ca/collections/collection_2026/spac-pspc/P4-194-2026-eng.pdf Methodology report HTML N/A https://epe.lac-bac.gc.ca/100/200/301/pwgsc-tpsgc/por-ef/public_services_procurement_canada/2026/085-25-e/085-25-report.htm Methodology report HTML N/A https://epe.lac-bac.gc.ca/100/200/301/pwgsc-tpsgc/por-ef/public_services_procurement_canada/2026/085-25-e/index.html?nodisclaimer=1 Complete dataset