000
| 03133nam 2200469zi 4500 |
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001 | 9.893693 |
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003 | CaOODSP |
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005 | 20221107173523 |
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006 | m o d f |
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007 | cr cn||||||||| |
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008 | 201118t20202020oncd o f000 0 eng d |
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020 | |a9780660366890|q(Final report) |
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020 | |a9780660366906|q(Summary) |
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040 | |aCaOODSP|beng|erda|cCaOODSP |
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043 | |an-cn--- |
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086 | 1 |aA72-151/1-2020E-PDF |
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086 | 1 |aA72-151/2-2020E-PDF |
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245 | 00|a2020 Buy Canadian Promotion Campaign baseline survey : |bfinal report / |cprepared for Agriculture and Agri-Food Canada. |
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264 | 1|aOttawa, ON : |bAgriculture and Agri-Food Canada, |c2020. |
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264 | 4|c©2020 |
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300 | |a1 online resource (55 pages) : |bgraphs + |e1 summary (5 pages) |
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336 | |atext|btxt|2rdacontent |
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337 | |acomputer|bc|2rdamedia |
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338 | |aonline resource|bcr|2rdacarrier |
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500 | |aIssued also in HTML format. |
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500 | |a"September 2020." |
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500 | |a"Supplier name: Earnscliffe Strategy Group." |
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500 | |a"Contract number: 01B68-200828/001/CY." |
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500 | |a"Registration number: POR 065-19." |
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500 | |aIssued also in French under title: Sondage de référence de la Campagne de promotion de l’achat de produits canadiens 2020 : rapport final. |
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520 | |a"The 2019 Budget committed an investment of $25 million over five years for Agriculture and Agri-Food Canada (AAFC) to develop a national consumer focused campaign to better connect Canadians with and instill pride in, Canada’s food system, its agriculture, food and seafood products. Also known as the Buy Canadian Promotion Campaign, the initiative was presented to the Treasury Board and included a tracking study which would monitor the effectiveness of the campaign, and to provide a better understanding of consumer preferences and reactions to the food sector. The objectives of the research were to collect insights to be used to shape the initiative, as well as collect baseline data that would help establish benchmarks in order to track potential changes over the duration of the campaign"--Summary, page 2. |
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650 | 0|aLocal foods|zCanada|xPublic opinion. |
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650 | 0|aAdvertising|xFood|xGovernment policy|zCanada|xPublic opinion. |
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650 | 0|aPublic opinion|zCanada. |
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710 | 1 |aCanada. |bAgriculture and Agri-Food Canada, |eissuing body. |
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710 | 2 |aEarnscliffe Strategy Group, |eissuing body. |
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775 | 08|tSondage de référence de la Campagne de promotion de l’achat de produits canadiens 2020 : |w(CaOODSP)9.893697 |
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856 | 40|qPDF|s3.63 MB|uhttps://publications.gc.ca/collections/collection_2021/aac-aafc/A72-151-1-2020-eng.pdf|zFinal report |
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856 | 40|qPDF|s213 KB|uhttps://publications.gc.ca/collections/collection_2021/aac-aafc/A72-151-2-2020-eng.pdf|zSummary |
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856 | 4 |qHTML|sN/A|uhttps://epe.lac-bac.gc.ca/100/200/301/pwgsc-tpsgc/por-ef/agriculture_agri-food/2021/065-19-e/065-19-report.html|zFinal report |
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856 | 4 |qHTML|sN/A|uhttps://epe.lac-bac.gc.ca/100/200/301/pwgsc-tpsgc/por-ef/agriculture_agri-food/2021/065-19-e/summary/065-19-summary.html|zSummary |
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