2021-22 newcomer services advertising campaign - ACET : methodological report / prepared for Immigration, Refugees and Citizenship Canada. : Ci4-226/2022E-PDF
"The purpose of this quantitative study is to ensure that advertising aimed at newcomers to Canada was effective and appropriate and that it accomplished its objective to build awareness and understanding of the settlement services available during the pandemic"--Objectives, page 5.
Lien permanent pour cette publication :
publications.gc.ca/pub?id=9.914687&sl=1
| Ministère/Organisme | Canada. Immigration, Refugees and Citizenship Canada, issuing body. Advanis (Firm), issuing body. |
|---|---|
| Titre | 2021-22 newcomer services advertising campaign - ACET : methodological report / prepared for Immigration, Refugees and Citizenship Canada. |
| Type de publication | Monographie |
| Langue | [Anglais] |
| Autres langues publiées | [Français] |
| Édition précédente | Newcomer services advertising campaign ACET (2020-2021). |
| Format | Électronique |
| Document électronique |
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| Note(s) | Cover title. "Supplier name: Advanis Inc." "Contract number: B8815-220330/001/CY." "Registration number: POR 088-21." "Delivery date: March 31, 2022." Issued also in French under title: Campagne publicitaire sur les services à l'intention des nouveaux arrivants 2021-2022 - OECP : rapport méthodologique. Text in English, Appendix B in English and French. |
| Information sur la publication | Ottawa, ON : Immigration, Refugees and Citizenship Canada = Immigration, réfugiés et citoyenneté Canada, 2022. ©2022 |
| Description | 1 online resource (13 pages) : illustrations + executive summary (5 pages), appendix B (41 unnumbered pages) |
| ISBN | 9780660451572 |
| Numéro de catalogue |
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| Descripteurs | Immigrants -- Services for -- Canada -- Public opinion. Refugees -- Services for -- Canada -- Public opinion. Government advertising -- Canada -- Public opinion. Advertising campaigns -- Canada -- Public opinion. Public opinion -- Canada. Immigrants -- Canada -- Attitudes. Refugees -- Canada -- Attitudes. COVID-19 Pandemic, 2020- -- Canada. |
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