00000nam 2200000zi 4500 9.936090 CaOODSP 20240821134030 m o d f cr m|||||||||| 240327e20240326pic o f000 0 eng d 9780660710501 9780660468006 CaOODSP eng rda CaOODSP n-cn--- V44-21/2024E-PDF Public opinion research study : evaluation of the 2023-2024 mental health advertising campaign : final report / prepared for Veterans Affairs Canada. Evaluation of the 2023-2024 mental health advertising campaign Charlottetown, Prince Edward Island : Veterans Affairs Canada, March 26, 2024. ©2024 1 online resource (31 pages) + executive summary (6 pages) text txt rdacontent computer c rdamedia online resource cr rdacarrier Cover page. Issued also in French under title: Étude sur l’opinion publique : évaluation de la campagne publicitaire sur la santé mentale 2023-2024 : rapport. "Supplier: Leger Marketing Inc." "Contract Number: CW2336209." "Registration number: POR 076-23." "The main research objective was to evaluate the 2023-2024 Mental Health Services for Veterans and their Families advertising campaign using the Government of Canada’s (GC) Advertising Campaign Evaluation Tool (ACET)--Purpose and objectives, page 5. Veterans Mental health services Canada Public opinion. Government advertising Canada Public opinion. Advertising campaigns Canada Public opinion. Public opinion Canada. Canada. Veterans Affairs Canada, issuing body. Léger Marketing, consultant. Étude sur l’opinion publique : évaluation de la campagne publicitaire sur la santé mentale 2023-2024 : (CaOODSP)9.936091 Baseline and post-campaign advertising campaign evaluation tool for the mental health ad campaign 2022-2023 : 2023 (CaOODSP)9.925174 PDF 884 KB https://publications.gc.ca/collections/collection_2024/acc-vac/V44-21-2024-eng.pdf Final report PDF 216 KB https://publications.gc.ca/collections/collection_2024/acc-vac/V44-21-2024-1-eng.pdf Executive summary HTML N/A https://epe.bac-lac.gc.ca/100/200/301/pwgsc-tpsgc/por-ef/veterans_affairs_canada/2024/076-23-e/POR076-23-report.htm Final report HTML N/A https://epe.bac-lac.gc.ca/100/200/301/pwgsc-tpsgc/por-ef/veterans_affairs_canada/2024/076-23-e/summary/POR076-23-summary.htm Executive summary