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| 02600cam 2200361zi 4500 |
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| 001 | 9.944708 |
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| 003 | CaOODSP |
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| 005 | 20241031093656 |
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| 006 | m o d f |
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| 007 | cr mn||||||||| |
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| 008 | 241031e197702##onc ob f000 0 eng d |
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| 040 | |aCaOODSP|beng|erda|cCaOODSP |
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| 043 | |an-cn--- |
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| 086 | 1 |aC54-1/72-1977E-PDF |
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| 100 | 1 |aCooper, Robert G., |d1943- |eauthor. |
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| 245 | 14|aThe costs and obstacles of commercializing new industrial products : |ba pilot study / |cby Robert G. Cooper, Georges Leroy, Stanley J. Shapiro. |
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| 264 | 1|aOttawa, Canada : |bIndustry, Trade and Commerce, Technology Branch = Industrie et commerce, Direction de la technologie, |cFebruary 1977. |
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| 300 | |a1 online resource (ii, 73 pages, 10 unnumbered pages). |
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| 336 | |atext|btxt|2rdacontent |
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| 337 | |acomputer|bc|2rdamedia |
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| 338 | |aonline resource|bcr|2rdacarrier |
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| 490 | 1 |aTechnological innovation studies program : research report = Programme des études sur les innovations techniques : rapport de recherche ; |v[no. 72] |
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| 500 | |aDigitized edition from print [produced by Innovation, Science and Economic Development Canada]. |
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| 504 | |aIncludes bibliographical references. |
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| 520 | 3 |a"This report presents the findings of a pilot research study into the costs and obstacles of commercializing new industrial products in Canada. The results are based on a sample of 18 successful new product introductions. The amount and nature of the resources required in each of eight activities which constitute the commercialization phase are reported. A set of relationships which describe these costs in terms of the nature of the product project and the company are developed. Finally, the nature and frequences of obstacles which plague various commercialization activities are outlined. This pilot research provides important insights and recommendations for the design of a major study into product innovation"--Abstract, page i. |
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| 650 | 0|aNew products|xResearch|zCanada. |
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| 650 | 0|aCosts, Industrial|xResearch|zCanada. |
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| 650 | 6|aProduits nouveaux|xRecherche|zCanada. |
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| 650 | 6|aCoût de production|xRecherche|zCanada. |
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| 710 | 1 |aCanada. |bDepartment of Industry, Trade and Commerce. |bTechnology Branch, |eissuing body. |
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| 830 | #0|aTechnological innovation studies program : research report = Programme des études sur les innovations techniques : rapport de recherche ;|v[no. 72].|w(CaOODSP)9.874469 |
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| 856 | 40|qPDF|s1.41 MB|uhttps://publications.gc.ca/collections/collection_2024/isde-ised/C54-1-72-1977-eng.pdf |
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