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Focus group report regarding messages on cigarette package slides and flip-tops / Prepared by Environics Research Group Limited.: H49-131/1999E

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The purpose of this project is to ascertain public attitudes, beliefs and awareness regarding slides (the sliding panel of a cigarette package) and of potential marker words (e.g. WARNING) or pictorials (e.g. skull-and-crossbones) that might be used on slides. There was a particular focus on what locations on the slide would be most conspicuous.--Introduction

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.647695&sl=0

Publication information
Department/Agency
  • Canada. Health Canada. Health Protection Branch.
TitleFocus group report regarding messages on cigarette package slides and flip-tops / Prepared by Environics Research Group Limited.
Publication typeMonograph
Language[English]
FormatPhysical text
Other formatsDigital text-[English]
Note(s)
  • "The purpose of this project is to ascertain public attitudes, beliefs and awareness regarding slides (the sliding panel of a cigarette package) and of potential marker words (e.g. "WARNING") or pictorials (e.g. skull-and-crossbones) that might be used on slides. There was a particular focus on what locations on the slide would be most conspicuous."--Introduction.
Publishing information
  • Ottawa - Ontario : Health Canada. 1999.
BindingProcessed
Description15p. ; 28 cm.
ISBN0-662-28802-5
Catalogue number
  • H49-131/1999E
Departmental catalogue numberPN4385
Subject terms
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