Focus group report regarding messages on cigarette package slides and flip-tops / Prepared by Environics Research Group Limited. : H49-131/1999E
The purpose of this project is to ascertain public attitudes, beliefs and awareness regarding slides (the sliding panel of a cigarette package) and of potential marker words (e.g. WARNING) or pictorials (e.g. skull-and-crossbones) that might be used on slides. There was a particular focus on what locations on the slide would be most conspicuous.--Introduction
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publications.gc.ca/pub?id=9.647695&sl=0
| Department/Agency | Canada. Health Canada. Health Protection Branch. |
|---|---|
| Title | Focus group report regarding messages on cigarette package slides and flip-tops / Prepared by Environics Research Group Limited. |
| Publication type | Monograph |
| Language | [English] |
| Format | Paper |
| Other formats | Electronic-[English] |
| Note(s) | "The purpose of this project is to ascertain public attitudes, beliefs and awareness regarding slides (the sliding panel of a cigarette package) and of potential marker words (e.g. "WARNING") or pictorials (e.g. skull-and-crossbones) that might be used on slides. There was a particular focus on what locations on the slide would be most conspicuous."--Introduction. |
| Publishing information | Ottawa - Ontario : Health Canada. 1999. |
| Binding | Processed |
| Description | 15p. ; 28 cm. |
| ISBN | 0-662-28802-5 |
| Catalogue number |
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| Departmental catalogue number | PN4385 |
| Subject terms | Smoking Behaviour Packaging |
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