Testing recall of recruitment advertising : 2018-2019 campaign : methodological report / submitted to: Department of National Defence ; submitted by: Corporate Research Associates.: D2-411/2019E-PDF

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.870763&sl=0

Publication information
Department/Agency Canada. Department of National Defence.
Corporate Research Associates.
Title Testing recall of recruitment advertising : 2018-2019 campaign : methodological report / submitted to: Department of National Defence ; submitted by: Corporate Research Associates.
Variant title Testing recall of the recruitment advertising campaign : methodological report
Publication type Monograph
Language Bilingual-[English | French]
Other language editions Bilingual- [English | French]
Later edition Testing recall of recruitment advertising : 2020-2021
Format Electronic
Electronic document
Note(s) Issued also in French under title: Évaluation du rappel de la campagne publicitaire de recrutement : campagne de 2018-2019 : rapport de méthodologie.
Cover title.
"POR number: POR 118-18."
"Contract number: W8484-181045/001/CY."
"March 2019."
Methodological report and executive summary issued also in HTML format.
Includes some text in French.
Publishing information Ottawa, Ontario : National Defence = Défense nationale, 2019.
©2019
Description 1 online resource (11, 8, 8 pages) + executive summary, tables
ISBN 9780660303130
Catalogue number
  • D2-411/2019E-PDF
Subject terms Armed forces
Recruiting
Advertising
Public opinion
Public opinion polls
Methodology
Request alternate formats
To request an alternate format of a publication, complete the Government of Canada Publications email form. Use the form’s “question or comment” field to specify the requested publication.
Date modified: