An exploratory study of urban/rural consumer expectations and evaluations of their consumer realities / by John Liefeld, Department of Consumer Studies, University of Guelph.: RG31-11/1979E-PDF
"The purpose of the exploration reported herein was to provide information to: (1) assist the policy maker in his deliberations without misleading him with superficial objective measurements which albeit may be statistically reliable yet of highly questionable validity; (2) increase familiarity with the problem area, thus permitting, if desired, the design of more precise and structured investigation; and (3) clarify concepts and establish priorities for further investigation"--pages 1-2.
Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.871168&sl=0
| Department/Agency |
|
|---|---|
| Title | An exploratory study of urban/rural consumer expectations and evaluations of their consumer realities / by John Liefeld, Department of Consumer Studies, University of Guelph. |
| Publication type | Monograph |
| Language | [English] |
| Format | Digital text |
| Electronic document | |
| Note(s) |
|
| Publishing information |
|
| Author / Contributor |
|
| Description | 1 online resource (33 pages) |
| Catalogue number |
|
| Subject terms |
Request alternate formats
To request an alternate format of a publication, complete the Government of Canada Publications email form. Use the form’s “question or comment” field to specify the requested publication.Page details
- Date modified: