Survey on consumer comprehension of care labelling symbols : April - June 1977 / prepared by Debrah Alkali.: RG23-105/1977E-PDF
"In this study 2024 respondents, comprising a representative national sample, were questioned about their comprehension of the care labelling symbols and the various elements of these symbols. This was done in order to ascertain what people found easy and difficult to understand, why they felt this way, which groups among the respondents exhibited certain patterns and whether there was any regional trend"--Summary.
Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.871798&sl=0
| Department/Agency | Canada. Consumer and Corporate Affairs. |
|---|---|
| Title | Survey on consumer comprehension of care labelling symbols : April - June 1977 / prepared by Debrah Alkali. |
| Publication type | Monograph |
| Language | [English] |
| Format | Electronic |
| Electronic document | |
| Note(s) | Digitized edition from print [produced by Innovation, Science and Economic Development Canada]. |
| Publishing information | [Ottawa] : Consumer and Corporate Affairs Canada, July 14, 1977. |
| Author / Contributor | Alkali, Debrah, author. |
| Description | 1 online resource (32 pages) |
| Catalogue number |
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| Subject terms | Consumer protection Marketing |