Survey on consumer comprehension of care labelling symbols : April - June 1977 / prepared by Debrah Alkali. : RG23-105/1977E-PDF

"In this study 2024 respondents, comprising a representative national sample, were questioned about their comprehension of the care labelling symbols and the various elements of these symbols. This was done in order to ascertain what people found easy and difficult to understand, why they felt this way, which groups among the respondents exhibited certain patterns and whether there was any regional trend"--Summary.

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Renseignements sur la publication
Ministère/Organisme Canada. Consumer and Corporate Affairs.
Titre Survey on consumer comprehension of care labelling symbols : April - June 1977 / prepared by Debrah Alkali.
Type de publication Monographie
Langue [Anglais]
Format Électronique
Document électronique
Note(s) Digitized edition from print [produced by Innovation, Science and Economic Development Canada].
Information sur la publication [Ottawa] : Consumer and Corporate Affairs Canada, July 14, 1977.
Auteur / Contributeur Alkali, Debrah, author.
Description 1 online resource (32 pages)
Numéro de catalogue
  • RG23-105/1977E-PDF
Descripteurs Consumer protection
Marketing
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