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Defining the consumer interest : preliminary draft / Abdul Wahab, J.D. Forbes, S.M. Oberg, Faculty of Commerce and Business Administration, University of British Columbia.RG31-1/1-1977E-PDF

"The purpose of this paper is to attempt, through a survey of the literature, to provide a definition of the consumer interest"--page 1.

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.871878&sl=0

Publication information
Department/Agency
  • Canada. Consumer and Corporate Affairs.
  • Canada. Consumer Research Branch.
TitleDefining the consumer interest : preliminary draft / Abdul Wahab, J.D. Forbes, S.M. Oberg, Faculty of Commerce and Business Administration, University of British Columbia.
Series title
  • Consumer research report ; no. 1
Publication typeMonograph - View Master Record
Language[English]
FormatDigital text
Electronic document
Note(s)
  • Digitized edition from print [produced by Innovation, Science and Economic Development Canada].
  • Includes bibliographical references.
Publishing information
  • [Ottawa] : Department of Consumer & Corporate Affairs, Consumer Research Branch, February 1977.
Author / Contributor
  • Wahab, Abdul, author.
  • Forbes, J. D., author.
  • Oberg, S. M., author.
Description1 online resource (iv, 176 pages).
Catalogue number
  • RG31-1/1-1977E-PDF
Subject terms
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