Study of the viability of the Canadian book publishing industry.: Co24-3/2-3-1984E-PDF

"The purpose of this study is, first, to analyse the economic viability of Canadian book publishers, relating such variables as the size of the firm and its market share to profitability; and, second, to examine various market scenarios under different assumptions of government subsidy, profitability of the industry, and market shares. Specifically we set out to answer the following questions: A) How many Canadian firms could exist without government support, assuming existing market shares between imports and domestic production; B) How many Canadian firms could exist under different market share and segmentation assumptions; and C) What would be the support cost to the Canadian government to expand the Canadian-owned segment of the industry to various market shares: 30, 35, 40, 50 and 60%"--Introduction, page 2.

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.884254&sl=0

Publication information
Department/Agency Canada. Department of Communications. Program Evaluation Division.
Evaluation and Strategic Management Associates Ltd.
Title Study of the viability of the Canadian book publishing industry.
Series title Background study = Étude de base
DOC program evaluation series
Publication type Series - View Master Record
Language [English]
Format Electronic
Electronic document
Note(s) "July, 1984."
"The study was conducted by Evaluation and Strategic Management Associates Ltd. for the Program Evaluation Division of the Department of Communications, Canada."
Digitized edition from print [produced by Innovation, Science and Economic Development Canada].
Some pages rotated in this copy.
Issued also in print format.
Publishing information [Ottawa] : Program Evaluation Division = Division de l'évaluation des programmes, 1984.
Description 1 online resource (79 pages) : illustrations.
Catalogue number
  • Co24-3/2-3-1984E-PDF
Subject terms Publishers and publishing -- Canada.
Book industries and trade -- Canada.
Édition -- Canada.
Livres -- Industrie -- Canada.
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