Awareness and reaction to "CCA in Action" display / by Contemporary Research Centre Limited.: RG15-33/1978E-PDF
"The main purpose of this study is to measure the effectiveness of the 'road show' and to evaluate the impact of these displays on the general public. Moreover, the study was also designed to obtain information on how people go about resolving a consumer complaint. In addition, the Department of Consumer and Corporate Affairs was also interested in measuring the attitudes of the small businessman like store managers and owners in the plazas towards the Department, its activities and the programs"--Purpose of Research.
Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.885099&sl=0
| Department/Agency | Contemporary Research Centre, issuing body. Canada. Consumer and Corporate Affairs Canada, issuing body. |
|---|---|
| Title | Awareness and reaction to "CCA in Action" display / by Contemporary Research Centre Limited. |
| Publication type | Monograph |
| Language | [English] |
| Format | Electronic |
| Electronic document | |
| Note(s) | Digitized edition from print [produced by Innovation, Science and Economic Development Canada]. |
| Publishing information | [Ottawa] : Consumer and Corporate Affairs Canada, October 1978. |
| Description | 1 online resource (1 volume (various pagings)) |
| Catalogue number |
|
| Subject terms | Market surveys -- Canada. Études de marché -- Canada. |
Request alternate formats
To request an alternate format of a publication, complete the Government of Canada Publications email form. Use the form’s “question or comment” field to specify the requested publication.- Date modified: