Mental health 2020 ad campaign : message and concept testing and ACET : final report / prepared for Veterans Affairs Canada by Environics Research.: V44-11/2021E-PDF
"Mental health is a key area of focus in the services delivered by Veterans Affairs Canada. VAC’s Mental Health Strategy (2015–2020) establishes that “Veterans with a service-related mental health condition, served by Veterans Affairs Canada, will have timely access to evidence-based mental health care.” For 2020-21, a newly developed Mental Health Services for Veterans and their Families national advertising campaign will highlight the services and supports available"--Executive summary, page i.
Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.898349&sl=0
| Department/Agency | Canada. Veterans Affairs Canada, issuing body. Environics Research Group, consultant. |
|---|---|
| Title | Mental health 2020 ad campaign : message and concept testing and ACET : final report / prepared for Veterans Affairs Canada by Environics Research. |
| Publication type | Monograph |
| Language | [English] |
| Other language editions | [French] |
| Format | Electronic |
| Electronic document |
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| Note(s) | "March 2021." Cover title. Issued also in HTML format. "Contract Number: 51019-201019/001/CY." "Registration Number: POR 049-20." Issued also in French under title: Campagne publicitaire de 2020 sur la santé mentale : recherche sur les concepts et les messages et OECP : rapport final. The PDF copies have been replaced (2021-11-04) with amended versions as requested by the publisher. |
| Publishing information | [Ottawa] : Veterans Affairs Canada = Anciens combattants Canada, 2021. ©2021 |
| Description | 1 online resource (55 pages) : illustrations + 1 executive summary (7 pages) |
| ISBN | 9780660383088 |
| Catalogue number |
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| Subject terms | Veterans -- Mental health services -- Canada -- Public opinion. Government advertising -- Canada -- Public opinion. Advertising campaigns -- Canada -- Public opinion. Public opinion -- Canada. |
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