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CSE recruitment branding testing : final report / prepared for Communications Security Establishment ; supplier name: Earnscliffe Strategy Group.D96-86/2022E-PDF

"The primary focus of the research was to explore reactions to a series of branding concepts to understand which approaches, from both a design and messaging perspective, were most appropriate for the target audiences: students in science, technology, engineering, and mathematics (STEM) and mid-career professionals. The information gained through this public opinion research will be shared throughout the Department to inform the development of communications products and strategies"--Executive summary, page 1.

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.910068&sl=0

Publication information
Department/Agency
  • Communications Security Establishment (Canada), issuing body.
  • Earnscliffe Strategy Group, consultant.
TitleCSE recruitment branding testing : final report / prepared for Communications Security Establishment ; supplier name: Earnscliffe Strategy Group.
Publication typeMonograph
Language[English]
Other language editions[French]
FormatDigital text
Electronic document
Note(s)
  • Issued also in French under title: Évaluation de la stratégie de recrutement du CST : rapport final.
  • "Contract number: 2L165-220555/001/CY."
  • "Delivery date: March 4, 2022."
  • "Registration number: POR 102-21."
Publishing information
  • Ottawa, Ontario : Communications Security Establishment = Centre de la sécurité des telecommunications, 2022.
  • ©2022
Description1 online resource (43 pages) : illustrations + summary (5 pages)
ISBN9780660429809
Catalogue number
  • D96-86/2022E-PDF
Subject terms
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