Youth marketing products validation : final report / prepared for: Health Canada ; prepared by: Entegritē Consulting.: H14-441/2023E-PDF
"The overall objective of the research is to test a variety of marketing elements across different campaigns directly with youth"--Executive summary, page 3.
Permanent link to this Catalogue record:
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Department/Agency | Canada. Health Canada, issuing body. Entegritē Consulting, consultant. |
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Title | Youth marketing products validation : final report / prepared for: Health Canada ; prepared by: Entegritē Consulting. |
Publication type | Monograph |
Language | [English] |
Other language editions | [French] |
Format | Electronic |
Electronic document |
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Note(s) | "Contract number: CW2237964- HT372-224783." "Registration number: POR # 031-22." "HC POR 22-10." "March 2023." Issued also in French under title: Validation des produits de marketing jeunesse : rapport final. Includes some text in French. |
Publishing information | [Ottawa] : Health Canada, 2023. ©2023 |
Description | 1 online resource (86 pages) : colour illustrations + executive summary (6 pages) |
ISBN | 9780660491455 |
Catalogue number |
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Subject terms | Government advertising -- Canada -- Public opinion. Advertising campaigns -- Canada -- Public opinion. Dental insurance -- Canada -- Public opinion. Food -- Canada -- Safety measures -- Public opinion. Smoking cessation -- Canada -- Public opinion. Public opinion -- Canada. Youth -- Canada -- Attitudes. |
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