2023-2024 CRA Be Scam Smart advertising campaign concept testing : report.: Rv4-143/2024E-PDF
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publications.gc.ca/pub?id=9.931167&sl=0
| Department/Agency | Canada Revenue Agency, issuing body. Advanis (Firm), consultant. |
|---|---|
| Title | 2023-2024 CRA Be Scam Smart advertising campaign concept testing : report. |
| Publication type | Monograph |
| Language | [English] |
| Other language editions | [French] |
| Earlier edition | 2020-2022 CRA scams advertising campaign concept testing : |
| Format | Electronic |
| Electronic document |
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| Note(s) | Cover title. "Contract Number: CW2328788." "Registration number: POR 040-23." Issued also in French under title: Mise à l'essai des concepts de la campagne publicitaire sur les arnaques menée par l'Agence du revenu du Canada de 2023 à 2024 : rapport. Prepared for the Canada Revenue Agency. Publication files replaced with new ones at request of author department, 8 March 2024. |
| Publishing information | Ottawa : Canada Revenue Agency = Agence du revenu du Canada, 2023. ©2023 |
| Description | 1 online resource (30 pages) : illustrations + 1 executive summary (3 pages) |
| ISBN | 9780660691923 |
| Catalogue number |
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| Subject terms | Canada Revenue Agency -- Public opinion. Government advertising -- Canada -- Public opinion. Fraud -- Canada -- Public opinion. Public opinion -- Canada. |
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