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2020-2022 CRA scams advertising campaign concept testing : final report / prepared for Canada Revenue Agency ; prepared by Narrative Research.: Rv4-143/2021E-PDF

"Findings reveal that government-related scams are considered more and more prevalent and complex, and that members from the general public are interested in finding out more about the ways to identify scams and how properly react to those kinds of requests"--Key findings and conclusions, page 3.

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.893824&sl=0

Publication information
Department/Agency
  • Canada Revenue Agency, issuing body.
  • Narrative Research, consultant.
Title2020-2022 CRA scams advertising campaign concept testing : final report / prepared for Canada Revenue Agency ; prepared by Narrative Research.
Publication typeMonograph
Language[English]
Other language editions[French]
Later edition2023-2024 CRA Be Scam Smart advertising campaign concept testing :
FormatDigital text
Electronic document
Note(s)
  • Cover title.
  • Issued also in HTML format.
  • "October 2020."
  • "PSPC Contract Number: 46G85-213786/001/CY."
  • "POR number: 022-20."
  • Issued also in French under title: Mise à l'essai du concept de la campagne publicitaire sur les arnaques menée par l’Agence du revenu du Canada de 2020 à 2022 : rapport final.
Publishing information
  • Ottawa : Canada Revenue Agency = Agence du revenu du Canada, 2020.
  • ©2020
Description1 online resource (1 volume (various pagings)) : illustrations + 1 executive summary (4 pages)
ISBN9780660367095
Catalogue number
  • Rv4-143/2021E-PDF
Subject terms
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