Testing recall of recruitment advertising : 2023-2024 CAF "This is For You" awareness campaign : methodological report / submitted to Department of National Defence.: D2-411/2024E-PDF
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| Department/Agency | Canada. Department of National Defence, issuing body. Logit Group Inc., consultant. |
|---|---|
| Title | Testing recall of recruitment advertising : 2023-2024 CAF "This is For You" awareness campaign : methodological report / submitted to Department of National Defence. |
| Publication type | Monograph |
| Language | Bilingual-[English | French] |
| Other language editions | Bilingual- [French | English] |
| Earlier edition | Testing recall of recruitment advertising : |
| Format | Electronic |
| Electronic document |
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| Note(s) | Issued also in French under title: Évaluation du rappel de la publicité de recrutement : campagne de sensibilisation « C'est fait pour toi » des FAC 2023-2024 : rapport méthodologique. "Supplier name: The Logit Group Inc." "POR number: POR 008-23." "Contract number: CW2306302." "Delivery date: March 20, 2024." Text chiefly in English; includes some text in French. |
| Publishing information | Nepean, Ontario : National Defence = Défense nationale, 2024. ©2024 |
| Description | 1 online resource (16 pages, 37 unnumbered pages) + summary (5 unnumbered pages) |
| ISBN | 9780660696812 |
| Catalogue number |
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| Subject terms | Canada. Canadian Armed Forces -- Recruiting, enlistment, etc. -- Public opinion. Government advertising -- Canada -- Public opinion. Advertising campaigns -- Canada -- Public opinion. Public opinion -- Canada. |
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