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Testing recall of recruitment advertising : 2023-2024 CAF "This is For You" awareness campaign : methodological report / submitted to Department of National Defence.: D2-411/2024E-PDF

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.932623&sl=0

Publication information
Department/Agency
  • Canada. Department of National Defence, issuing body.
  • Logit Group Inc., consultant.
TitleTesting recall of recruitment advertising : 2023-2024 CAF "This is For You" awareness campaign : methodological report / submitted to Department of National Defence.
Publication typeMonograph
LanguageBilingual-[English | French]
Other language editionsBilingual-[French | English]
Later editionTesting recall of recruitment advertising :
Earlier editionTesting recall of recruitment advertising :
FormatDigital text
Electronic document
Note(s)
  • Issued also in French under title: Évaluation du rappel de la publicité de recrutement : campagne de sensibilisation « C'est fait pour toi » des FAC 2023-2024 : rapport méthodologique.
  • "Supplier name: The Logit Group Inc."
  • "POR number: POR 008-23."
  • "Contract number: CW2306302."
  • "Delivery date: March 20, 2024."
  • Text chiefly in English; includes some text in French.
Publishing information
  • Nepean, Ontario : National Defence = Défense nationale, 2024.
  • ©2024
Description1 online resource (16 pages, 37 unnumbered pages) + summary (5 unnumbered pages)
ISBN9780660696812
Catalogue number
  • D2-411/2024E-PDF
Subject terms
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