An experimental study of the relationship between consumer satisfaction and levels of choice / Dr. Louise A. Heslop, Department of Consumer Studies, University of Guelph. : RG31-10/1978E-PDF
"This pilot study was a preliminary attempt ta investigate the possible effects of choice restrictions on satisfaction with products. At the same time it monitored attitudes to overall levels of choice available in the marketplace for the product under study, to manufacturers of the product and to government restrictions on their production"--page iii.
Lien permanent pour cette publication :
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| Ministère/Organisme | Canada. Consumer and Corporate Affairs. |
|---|---|
| Titre | An experimental study of the relationship between consumer satisfaction and levels of choice / Dr. Louise A. Heslop, Department of Consumer Studies, University of Guelph. |
| Type de publication | Monographie |
| Langue | [Anglais] |
| Format | Électronique |
| Document électronique | |
| Note(s) | Digitized edition from print [produced by Innovation, Science and Economic Development Canada]. Includes bibliographical references. |
| Information sur la publication | [Ottawa] : Department of Consumer and Corporate Affairs, Consumer Research Branch, September 1978. |
| Auteur / Contributeur | Heslop, Louise A. (Louise Annette), 1946- author. |
| Description | 1 online resource (vii, 74 pages) : illustrations |
| Numéro de catalogue |
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| Descripteurs | Consumers Consumer products |
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