Guiding principles for environmental labelling and advertising.: RG23-91/1991E-PDF
"Canadian consumers are concerned about the environmental effects of the products and materials they use. This concern has resulted in new criteria being applied in product selection: consideration for the environmental effect of products as well as the environmental behaviour of companies that produce these products. Faced with this trend, industry has responded with what is known as "Green Marketing" or environmental labelling and advertising"--Preamble, page 4.
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| Department/Agency | Canada. Consumer and Corporate Affairs Canada, issuing body. |
|---|---|
| Title | Guiding principles for environmental labelling and advertising. |
| Publication type | Monograph |
| Language | [English] |
| Other language editions | [French] |
| Format | Electronic |
| Electronic document | |
| Other formats | Paper-[English] |
| Note(s) | Incorrect catalogue number (RG23-91\1991F) and ISBN (0662969081) printed in this publication. Digitized edition from print [produced by Innovation, Science and Economic Development Canada]. Issued also in French under title: Principes directeurs sur les représentations concernant l'environnement sur les étiquettes et dans la publicité. Issued also in printed form. |
| Publishing information | [Hull, Quebec] : Consumer and Corporate Affairs Canada = Consommation et corporations Canada, [1991] |
| Description | 1 online resource (16 pages) : illustrations |
| Catalogue number |
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| Departmental catalogue number | 10395 91-05 |
| Subject terms | Eco-labeling -- Canada. Green marketing -- Canada. |
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