Operational transparency case study.: CP22-217/2024E-PDF

"The study provided rich insights into the intentions, attitudes, and behaviours of Canadians who had not received a single dose of any COVID-19 vaccine at a time when a large majority (80%+) of Canadians had received at least one dose. The results of the experiment suggest that messaging employing principles of operational transparency - specifically those describing the funneling of vaccine candidates through the development process - is more effective at boosting self-reported vaccine intentions among unvaccinated Canadians, compared to standard Government of Canada communications approaches"--Summary, page 4.

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.936526&sl=0

Publication information
Department/Agency Canada. Privy Council Office. Impact and Innovation Unit, issuing body.
Title Operational transparency case study.
Publication type Monograph
Language [English]
Other language editions [French]
Format Electronic
Electronic document
Note(s) Issued also in French under title: Étude de cas sur la transparence opérationnelle.
The publication file in PDF format was replaced on 16 August 2024 at the request of the Privy Council Office, Impact and Innovation Unit.
At head of title: Research brief.
Publishing information Ottawa, ON : Government of Canada = Gouvernement du Canada, 2024.
©2024
Description 1 online resource (14 pages) : charts, illustrations
ISBN 9780660712772
Catalogue number
  • CP22-217/2024E-PDF
Subject terms COVID-19 vaccines -- Canada -- Public opinion.
Vaccine hesitancy -- Canada -- Public opinion.
Public opinion -- Canada.
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