Operational transparency case study.: CP22-217/2024E-PDF
"The study provided rich insights into the intentions, attitudes, and behaviours of Canadians who had not received a single dose of any COVID-19 vaccine at a time when a large majority (80%+) of Canadians had received at least one dose. The results of the experiment suggest that messaging employing principles of operational transparency - specifically those describing the funneling of vaccine candidates through the development process - is more effective at boosting self-reported vaccine intentions among unvaccinated Canadians, compared to standard Government of Canada communications approaches"--Summary, page 4.
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publications.gc.ca/pub?id=9.936526&sl=0
Department/Agency | Canada. Privy Council Office. Impact and Innovation Unit, issuing body. |
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Title | Operational transparency case study. |
Publication type | Monograph |
Language | [English] |
Other language editions | [French] |
Format | Electronic |
Electronic document | |
Note(s) | Issued also in French under title: Étude de cas sur la transparence opérationnelle. The publication file in PDF format was replaced on 16 August 2024 at the request of the Privy Council Office, Impact and Innovation Unit. At head of title: Research brief. |
Publishing information | Ottawa, ON : Government of Canada = Gouvernement du Canada, 2024. ©2024 |
Description | 1 online resource (14 pages) : charts, illustrations |
ISBN | 9780660712772 |
Catalogue number |
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Subject terms | COVID-19 vaccines -- Canada -- Public opinion. Vaccine hesitancy -- Canada -- Public opinion. Public opinion -- Canada. |
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