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Operational transparency case study.CP22-217/2024E-PDF

"The study provided rich insights into the intentions, attitudes, and behaviours of Canadians who had not received a single dose of any COVID-19 vaccine at a time when a large majority (80%+) of Canadians had received at least one dose. The results of the experiment suggest that messaging employing principles of operational transparency - specifically those describing the funneling of vaccine candidates through the development process - is more effective at boosting self-reported vaccine intentions among unvaccinated Canadians, compared to standard Government of Canada communications approaches"--Summary, page 4.

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.936526&sl=0

Publication information
Department/Agency
  • Canada. Privy Council Office. Impact and Innovation Unit, issuing body.
TitleOperational transparency case study.
Publication typeMonograph
Language[English]
Other language editions[French]
FormatDigital text
Electronic document
Note(s)
  • Issued also in French under title: Étude de cas sur la transparence opérationnelle.
  • The publication file in PDF format was replaced on 16 August 2024 at the request of the Privy Council Office, Impact and Innovation Unit.
  • At head of title: Research brief.
Publishing information
  • Ottawa, ON : Government of Canada = Gouvernement du Canada, 2024.
  • ©2024
Description1 online resource (14 pages) : charts, illustrations
ISBN9780660712772
Catalogue number
  • CP22-217/2024E-PDF
Subject terms
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