Defining tomorrow's tourism product : packaging experiences / prepared by Learning Thru Leisure Consulting. : C86-197/2004E-PDF
This report examines group travel to determine the types of visitor experiences that are in demand so that tour operators can better “package” experiences. The report presents a list of six essential ingredients for building memorable group tour experiences; an 11-item checklist of the steps to evaluate existing packages or create new ones; a decision-making tool for tour planners to assess the potential of their tours; and information that could be used for conducting a consumer travel packaging study.
Lien permanent pour cette publication :
publications.gc.ca/pub?id=9.688839&sl=1
| Ministère/Organisme | Canada. Industry Canada. Canadian Tourism Commission. |
|---|---|
| Titre | Defining tomorrow's tourism product : packaging experiences / prepared by Learning Thru Leisure Consulting. |
| Titre de la série | Research report ; 2004-07 |
| Type de publication | Série - Voir l'enregistrement principal |
| Langue | [Anglais] |
| Autres langues publiées | [Français] |
| Format | Électronique |
| Document électronique | |
| Autres formats offerts | Papier-[Anglais] |
| Note(s) | The catalogue number (C86-197/2004E) and ISBN (0-662-38119-X) for the print edition have been incorrectly copied in this PDF edition. |
| Information sur la publication | Ottawa : Industry Canada, 2004. |
| Description | 50 p. |
| Numéro de catalogue |
|
| Descripteurs | Industry analysis Tourism Travel |