Our healthy environment and economy advertising campaign testing : final report / submitted to: Environment and Climate Change Canada. : En4-443/1-2021E-PDF ; En4-443/2-2021E-PDF
"Environment and Climate Change Canada is looking to support their Our Healthy Environment and Economy advertising campaign with public opinion research. Focusing on three key areas (nature and conservation; zero-emission vehicles and transportation; and energy efficiency), the overarching goal of this campaign is to both inform Canadians of existing efforts currently in progress in the fight against climate change (e.g., federal programs, incentives and efforts to accelerate the fight against climate change and encouraging further climate action), and to promote the economic benefits of such change. Moreover, the campaign will aim at building collective support for such actions, and Canadians, businesses and communities regarding what they can do to further accelerate climate action. While this campaign is being led by ECCC, it will feature services offered by various Government of Canada departments"--Background, page 4.
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publications.gc.ca/pub?id=9.903986&sl=1
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| Titre | Our healthy environment and economy advertising campaign testing : final report / submitted to: Environment and Climate Change Canada. |
| Type de publication | Monographie |
| Langue | [Anglais] |
| Autres langues publiées | [Français] |
| Édition ultérieure | Our healthy environment and economy advertising campaign (advertising campaign evaluation tool) : |
| Format | Texte numérique |
| Document électronique |
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| Information sur la publication |
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| Description | 1 online resource (85 pages) : illustrations + 1 executive summary (6 pages) |
| ISBN | 9780660405735 9780660405742 |
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